Why Leaders Choose Liberation Labs

By Viva Asmelash and Michael Gregor

From our years working with organizations of all types, here’s the appreciation we’ve heard most often:

  • We consistently uphold our shared values of compassion, clarity, and joy

  • We ask the questions no one else has

  • We cultivate effective partnerships, and clients find our dynamic co-facilitation engaging and well-balanced

  • We offer standardized programs as a starting place but see our work as a collaborative design process

  • We bring levity to the hard work of rebuilding cultures

And how do our sessions really catalyze cultural transformation?

To advance learning and practical application, all our session content (including the Culture Catalyst series) is:

  • Participatory. We leverage a variety of participatory activities—reflection questions, roleplay scenarios, live practice, silent journaling, whiteboard tools, and small group breakouts to name a few.

  • Concrete. We aren’t shy about asking participants to make a vocal and clear commitment to test and reflect on their session takeaways.

  • Measurable. We continuously track participant feedback, but also help clients determine how best to gauge impact over time using their internal measurement practices.

Where do you want your team to be one year from today? Reach out and let’s get this important work started now.


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The Art of Giving and Receiving Feedback with the Public Sector HR Association